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Integrated Data Management: Finding the Business Value Webcast


IBM's Integrated Data Management (IDM) software initiative with new offerings from the IBM Optim portfolio allows companies to improve business outcomes, while driving down IT costs and risks. IDM will help companies manage application data with greater consistency across the enterprise. IBM Optim expands on IBM's Information On Demand strategy, providing an open, integrated environment for customers to manage the data across related applications, databases and platforms, from design through sunset. Clients can reduce cost and complexity through automation, collaboration and improved productivity.

To strengthen competitive advantage, companies must have a solid data management strategy in place. Using IBM's IDM software initiative, companies can manage data seamlessly across each phase of the lifecycle, from requirement to retirement, to align with their business goals. Listen to this webcast to hear more about the benefits that Integrated Data Management brings to IT organizations.

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